Beacon College Education Program On McDonald’s Channel

Beacon College launches a 45-second short English program on McDonald's Channel to promote its English teaching. Starting 20th October 2008, 20 episodes will be aired for 20 weeks across 85 24 hrs McDonald’s restaurants.

• » More Details

Sony VAIO CR Promotion Campaign

The on-screen customized flash animation was to catch the eyes of McDonald's customers and actively engage target customers to participate a Sony VAIO SMS Lucky Draw.

Traymats, Prepaid WIFI cards and free Sundae coupons were used in the promotion to maximize advertising effects and secure contacts with potential customers.

• » More Details